Tuesday, July 21, 2009
Stand out imagination and creativity.
What if you bought a bike on Ebay, write a wicked ad hoping to sell it for much more than you paid for it just a few days earlier?
The guys at George Patterson Y&R did it and created this video to share with the world the results.
I have talked often about creativity being a state of mind. A way fo seeing the world that can't be contained or just apply to advertising.
Creativity wins because makes us feel different and unique.
Why clients see a threat on this?
Subscribe to:
Post Comments (Atom)
Inaki. This is brilliant. An excellent case of the results of adding a little creativity and innovation. It takes effort and discipline, but the rewards speak for themselves. I wonder why people still refuse to believe in the power of ideas.
ReplyDelete