A creative network of the idea, by the idea, for the idea

Thursday, June 25, 2009

Havaianas. Brasilian design and creativity.

If you have been to Brazil, you know the flip flops that have become part of the Brazilian national pride.

Havaianas are fun and colorful. They also capture the essence of the Brazilian personality: Easy, relax and go well with every occasion.

But Havaianas also has an image to build and a brand to keep and they do a great job doing just that.

I have 8 pairs, so I use what I preach. Just so you know.

via zambrano

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